Similarly to most other organisations, Co-Op clearly recognises TV as an essential tool for communicating with the marketplace. We plan to collect every Co-Op advertisement aired in the UK since September 2006, when we set up in business. We aren’t setting out to make claims about what’s good advertising and what isn’t. That’s your call. We want instead to make it a piece of cake for you to watch Co-Op ads whenever the urge strikes you. In our humble opinion, it’s not rare for the commercials to make the best TV viewing. And no collection of advertisements could be called complete in the absence of a sprinkling of Co-Op advertisements. So you can have peace of mind that whenever there’s a new Co-Op ad, you’re sure to be able to watch it on tellyAds.