Similarly to most other organisations, Vodafone clearly recognises TV as an essential tool for building a dialogue with consumers. The plan is for us to compile a comprehensive collection of each Vodafone commercial aired in the United Kingdom since September in 2006, when our website went live. We’re in no sense making judgements about what is good advertising and what is not-so good. That we believe is your job. Instead we’re making it easy for you to view Vodafone ads whenever you choose. In our view, sometimes the adverts are the best thing on television. And no proper ad collection would be all-embracing in the absence of a few Vodafone advertisements. So be of good faith that the next time there’s another Vodafone ad, you are certain to find it on tellyAds.