Just like most other brands, Apple sees TV as a useful and compelling medium for communicating with the marketplace. We plan to collect every Apple commercial aired in the United Kingdom since September in 2006, when we launched. We’re in no sense making judgements about what is good advertising and what is not-so good. That we believe is your job. Rather we’d like to make things straightforward for you to sit through Apple adverts whenever you wish. It’s our heartfelt belief that it’s not rare for the commercials to make the best TV viewing. And no ad archive worthy of its name could be called complete in the absence of a sprinkling of Apple ads. So take it from us that the next time there’s another Apple ad, you’ll be able to find it here on tellyAds.