Similarly to most other organisations, 118 118 undoubtedly views television as a significant channel for developing a relationship with audiences. Our goal is to assemble a collection of every 118 118 ad aired in the United Kingdom since September in 2006, when tellyAds was launched. We certainly don’t wish to make any sort of evaluation about what is good advertising and what is not-so good. In our book that’s one for you. Instead we’re making it easy for you to sit through 118 118 ads whenever the urge strikes you. It’s our heartfelt belief that sometimes the adverts are the best thing on television. And no advertising archive could be comprehensive without a handful of 118 118 commercials. So be of good faith that every time there’s a new 118 118 advert, you’re pretty likely to be able to track it down here at tellyAds.