Like many organisations, Honda sees TV as a useful and compelling medium for building a dialogue with consumers. We plan to collect every Honda advert aired in the United Kingdom since September in 2006, when the tellyAds site first saw the light of day. We’re in no sense making judgements about which ads are hot and which ads are not. That’s a call for you to make. We want instead to make it a piece of cake for you to sit through Honda advertising whenever you want to. In our view, often the commercials are the most entertaining part of watching TV. And no collection of advertisements could be called complete in the absence of a sprinkling of Honda ads. So be fully reassured that every time there’s a new Honda advert, you’re sure to be able to watch it on tellyAds.