In common with most brands, Sainsbury's undoubtedly views television as a significant channel for communicating with the marketplace. We’re aiming to get together a catalogue of every Sainsbury's advertisement transmitted in the United Kingdom since Sept 06, when tellyAds was launched. We aren’t setting out to make claims about good and not-so good advertising. That’s a call for you to make. Instead of that our focus is on making things easy for you to see Sainsbury's advertisments whenever you get the urge. In our view, it’s not rare for the commercials to make the best TV viewing. And no ad archive worthy of its name could be comprehensive in the absence of a sprinkling of Sainsbury's advertisements. So be of good faith that every time there is another Sainsbury's ad, you’ll almost certainly find it here to watch on tellyAds.