In common with most brands, Wii clearly recognises TV as an essential tool for developing a relationship with audiences. Our goal is to assemble a collection of every Wii ad aired in the UK since September 2006, when our website went live. We certainly don’t wish to make any sort of evaluation about what’s good advertising and what isn’t. We reckon you’ll make a pretty good job of that yourself. Instead we’re making it easy for you to sit through Wii advertisments whenever you get the urge. In our view, sometimes the adverts are the best thing on television. And no proper ad collection would be all-embracing in the absence of a sprinkling of Wii advertising. So take it from us that the next time there’s another Wii commercial, you are certain to find it on tellyAds.