Just like most other brands, eBay approaches television as a crucial mechanism for building a dialogue with consumers. Our aim is to carry every eBay advert transmitted in the United Kingdom since Sept 06, when our website went live. We aren’t setting out to make claims about which commercials are great and which aren’t. We reckon you’ll make a pretty good job of that yourself. We want instead to make it a piece of cake for you to watch eBay adverts whenever you get the urge. In our view, often the commercials are the most entertaining part of watching TV. And no advertising archive would be all-inclusive in the absence of a sprinkling of eBay commercials. So be of good faith that the next time there’s another eBay ad, you are certain to find it on tellyAds.