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ICI - Savlon Antiseptic

(30 seconds)

If it's j-e-r-k-y first time you view it, it's probably because of your connection speed. Doh. Play it a second time and it should be smoother.

Similarly to most other organisations, ICI approached television as a crucial mechanism for communicating with the marketplace. We plan to collect every ICI advert broadcast in Great Britain. We aren’t setting out to make claims about good and not-so good advertising. We reckon you’ll make a pretty good job of that yourself. Rather we’d like to make things straightforward for you to see ICI commercials whenever the urge strikes you. In our humble opinion, it’s not rare for the commercials to make the best TV viewing. And no archive of commercials would be all-embracing without some ICI commercials. So you can have peace of mind that the next time we find another ICI ad, you’ll almost certainly find it here to watch on tellyAds.