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Waitrose - Essentials

(30 seconds)

If it's j-e-r-k-y first time you view it, it's probably because of your connection speed. Doh. Play it a second time and it should be smoother.

In common with most brands, Waitrose clearly recognises TV as an essential tool for building a dialogue with consumers. We plan to collect every Waitrose commercial aired in the UK since September 2006, when we launched. We certainly don’t wish to make any sort of evaluation about which ads are hot and which ads are not. That’s a call for you to make. Instead of that our focus is on making things easy for you to see Waitrose advertising whenever you wish. In our opinion, it’s not rare for the commercials to make the best TV viewing. And no ad archive worthy of its name would be all-embracing in the absence of a sprinkling of Waitrose ads. So take it from us that every time there’s a new Waitrose commercial, you’re sure to be able to watch it on tellyAds.