This text will be replaced

Sure - Future Ready Protection

(20 seconds)

If it's j-e-r-k-y first time you view it, it's probably because of your connection speed. Doh. Play it a second time and it should be smoother.

As with a lot of brands and organisations, Sure sees TV as a useful and compelling medium for building a dialogue with consumers. We’re aiming to get together a catalogue of every Sure advert broadcast in Great Britain since 9/2006 when our website went live. Far be it for us to sit as judge and jury about which commercials are great and which aren’t. In our book that’s one for you. Instead we want to make it easy for you to enjoy Sure ads whenever you want to. In our humble opinion, it’s not rare for the commercials to make the best TV viewing. And no ad archive worthy of its name could be called complete in the absence of a few Sure commercials. So be of good faith that each time there’s a new Sure commercial, you’ll almost certainly find it here to watch on tellyAds.