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Direct Line - Cut Out The Middleman

(40 seconds)

If it's j-e-r-k-y first time you view it, it's probably because of your connection speed. Doh. Play it a second time and it should be smoother.

Just like most other brands, Direct Line approaches television as a crucial mechanism for building a dialogue with consumers. Our goal is to assemble a collection of every Direct Line commercial aired in the UK since September 2006, when tellyAds was launched. Far be it for us to sit as judge and jury about what is good advertising and what is not-so good. That we believe is your job. Instead we’re making it easy for you to sit through Direct Line advertisments whenever you want to. In our experience, often the commercials are the most entertaining part of watching TV. And no collection of advertisements would be all-embracing in the absence of a sprinkling of Direct Line commercials. So rest assured that every time there’s a new Direct Line ad, you’re sure to be able to watch it on tellyAds.