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Iceland - Picnic Selection Pack

(30 seconds)

If it's j-e-r-k-y first time you view it, it's probably because of your connection speed. Doh. Play it a second time and it should be smoother.

As with a lot of brands and organisations, Iceland clearly recognises TV as an essential tool for communicating with the marketplace. Our goal is to assemble a collection of every Iceland advertisement transmitted in Britain since the autumn of 2006, when we set up in business. We’re in no sense making judgements about what is good advertising and what is not-so good. We reckon you’ll make a pretty good job of that yourself. Instead of that our focus is on making things easy for you to view Iceland adverts whenever you choose. It’s our heartfelt belief that often the commercials are the most entertaining part of watching TV. And no advertising archive would be all-embracing in the absence of a few Iceland advertisements. So you can have peace of mind that the next time there’s another Iceland commercial, you’re sure to be able to watch it on tellyAds.