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Shell - Jaap van Ballegooijen

(20 seconds)

If it's j-e-r-k-y first time you view it, it's probably because of your connection speed. Doh. Play it a second time and it should be smoother.

Similarly to most other organisations, Shell undoubtedly views television as a significant channel for communicating with the marketplace. We plan to collect every Shell advertisement transmitted in the United Kingdom since Sept 06, when we set up in business. We’re in no sense making judgements about what is good advertising and what is not-so good. That we believe is your job. Instead of that our focus is on making things easy for you to sit through Shell adverts whenever the urge strikes you. In our opinion, it’s not rare for the commercials to make the best TV viewing. And no advertising archive could be comprehensive in the absence of a few Shell ads. So rest assured that the next time there’s another Shell ad, you’ll almost certainly find it here to watch on tellyAds.