This text will be replaced

I Can't Believe It's Not Butter - Can't Tell The Difference

(10 seconds)

If it's j-e-r-k-y first time you view it, it's probably because of your connection speed. Doh. Play it a second time and it should be smoother.

Similarly to most other organisations, I Can't Believe It's Not Butter sees TV as a useful and compelling medium for communicating with the marketplace. We plan to collect every I Can't Believe It's Not Butter commercial broadcast in Great Britain since 9/2006 when we set up in business. We’re not going to pass any judgement about what is good advertising and what is not-so good. That’s your call. Rather we’d like to make things straightforward for you to view I Can't Believe It's Not Butter ads whenever the urge strikes you. In our experience, sometimes the adverts are the best thing on television. And no ad archive worthy of its name would be all-inclusive without a handful of I Can't Believe It's Not Butter commercials. So be of good faith that every time there is another I Can't Believe It's Not Butter ad, you’re pretty likely to be able to track it down here at tellyAds.