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P&G - The Everyday Effect

(30 seconds)

If it's j-e-r-k-y first time you view it, it's probably because of your connection speed. Doh. Play it a second time and it should be smoother.

In common with most brands, P&G approaches television as a crucial mechanism for getting their voice heard by a wide audience. We plan to collect every P&G commercial transmitted in Britain since the autumn of 2006, when tellyAds was launched. We aren’t setting out to make claims about what is good advertising and what is not-so good. That’s your call. Instead we’re making it easy for you to sit through P&G advertisments whenever you get the urge. In our experience, often the commercials are the most entertaining part of watching TV. And no archive of commercials would be all-embracing without some P&G commercials. So rest assured that whenever there’s a new P&G ad, you’ll almost certainly find it here to watch on tellyAds.