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Waitrose - Heston & Delia - Icelandic Cod

(60 seconds)

If it's j-e-r-k-y first time you view it, it's probably because of your connection speed. Doh. Play it a second time and it should be smoother.

Similarly to most other organisations, Waitrose approaches television as a crucial mechanism for developing a relationship with audiences. We plan to collect every Waitrose advertisement aired in the United Kingdom since September in 2006, when tellyAds was launched. Far be it for us to sit as judge and jury about what is good advertising and what is not-so good. That we believe is your job. We want instead to make it a piece of cake for you to view Waitrose adverts whenever the urge strikes you. In our experience, quite often the adverts form the most enjoying part of an evening in front of the box. And no ad archive worthy of its name would be all-inclusive without some Waitrose ads. So be of good faith that the next time there’s another Waitrose ad, you are certain to find it on tellyAds.